QR Codes for Consultants: 10 Creative Uses
QR Codes for Consultants: 10 Creative Uses
QR codes had their moment in 2020 when contactless became king. But for consultants, they're not a trend—they're a permanent tool for bridging physical and digital touchpoints.
Here are 10 ways to use QR codes strategically in your consulting business.
1. Business Cards → Booking Page
The classic handshake ends with "Let's grab coffee." Your QR code makes "coffee" happen.
Setup: Generate a QR code linking to your booking page. Print it on your business card.
Pro tip: Use a short link like bkb.sx/book-john so it's scannable AND memorable.
2. Presentation Slides → Resources
End every talk with a slide containing a QR code to your resource page.
"Scan this QR code for the slides, templates, and additional reading I mentioned today."
3. Proposals → Digital Pitch
Hand over a one-page printed summary with a QR code linking to your full interactive pitch.
The physicality of paper + the richness of digital = powerful combination.
4. Invoices → Payment Link
Add a QR code to invoices that links directly to payment. Remove every possible friction point from getting paid.
5. Event Networking → Contact Exchange
Create a QR code linking to your professional profile or vCard. Faster than spelling out email addresses in loud venues.
6. Office/Workspace → Testimonials
If you have a physical office, display QR codes linking to video testimonials or case studies.
"See what our clients say about working with us → [QR]"
7. Email Signature → Current Focus
Some consultants include a QR code in their email signature linking to their current availability, latest article, or active offering.
8. Workshop Materials → Feedback Forms
Print handouts with a QR code linking to your post-workshop survey. Capture feedback while the experience is fresh.
9. Speaking Engagements → Book Link
Speakers: Put a QR code on your intro/outro slides linking to where attendees can book you for their events.
10. Product Packaging (for Productized Services)
If you ship anything physical—workbooks, welcome kits, merchandise—include QR codes linking to onboarding or resources.
QR Code Best Practices
Size Matters
Minimum 1" x 1" for reliable scanning. Bigger is better for distance viewing.
Test Before Printing
Scan your QR code with multiple devices before committing to print. Some codes are denser than others.
Track Everything
Use short links that you control (like BKB.sx) so you can see scan analytics and update destinations without reprinting.
Add Context
A naked QR code means nothing. Always include text: "Scan to book a call" or "Get the free template here."
Generate QR Codes with BKB.sx
Every BKB.sx short link includes a free QR code. Create your link, download the QR, and print it anywhere.